A 30-call restoration company can miss roughly 19 calls a week when inbound coverage breaks.
The Cost of Dead Air
A data study on missed calls in property restoration.
Restoration buyers move fast because the damage is active. Every unanswered call creates a competitor window.
Urgent callers do not wait calmly. Dead air sends high-intent leads back to search results.
Speed-to-lead turns into trust. The first company to respond often frames the entire job.
Emergency call comes in
->
Answered on first ring
After-hours or busy crew
->
Voicemail dead end
Iris intake layer
->
Dispatch alert plus CRM notes
| Average Job Value | Weekly Calls | Conservative Annual Leakage |
|---|---|---|
| $3,500 | 30 | $575,484 |
| $5,000 | 30 | $822,120 |
| $8,500 | 45 | $2,096,406 |
| $12,000 | 60 | $3,946,176 |